{"id":4387,"date":"2025-10-17T15:04:44","date_gmt":"2025-10-17T13:04:44","guid":{"rendered":"https:\/\/digitalnews.hu\/?p=4387"},"modified":"2025-11-09T15:45:49","modified_gmt":"2025-11-09T13:45:49","slug":"torok-gigasz-a-lathataron-erik-a-temu-utani-ujabb-csapas-a-hazai-webshopokra","status":"publish","type":"post","link":"https:\/\/digitalnews.hu\/?p=4387","title":{"rendered":"T\u00f6r\u00f6k gig\u00e1sz a l\u00e1that\u00e1ron, \u00e9rik a Temu ut\u00e1ni \u00fajabb csap\u00e1s a hazai webshopokra"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A Temu-hat\u00e1s \u00faj fejezete: a <a href=\"https:\/\/www.trendyol.com\/hu\" target=\"_blank\" rel=\"noreferrer noopener\">Trendyol<\/a> m\u00e1r itt van, \u00e9s ha a divatn\u00e1l nem \u00e1ll meg, neh\u00e9z id\u0151k j\u00f6hetnek a magyar webshopoknak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A magyar digit\u00e1lis piac tal\u00e1n legtapasztaltabb kopony\u00e1ja, Palocsay G\u00e9za \u2013 \u00c1rukeres\u0151, J\u00f3fog\u00e1s, Pepita, most a GLS Hungary kelet-eur\u00f3pai r\u00e9gi\u00f3s strat\u00e9giai igazgat\u00f3ja \u2013 m\u00e1r tavaly figyelmeztetett: vigy\u00e1z\u00f3 szem\u00fcnket a Temu mellett a t\u00f6r\u00f6k Trendyolra vess\u00fck. Ami val\u00f3j\u00e1ban k\u00ednai.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eElk\u00e9peszt\u0151en sok p\u00e9nz\u00fck van, k\u00ednai tulajdon, arab t\u00e1rstulajdon, \u00f3ri\u00e1si terjeszked\u00e9sben vannak \u2013 mondta Palocsay a Forbes.hu-nak. \u2013 A kiadott kommunik\u00e1ci\u00f3juk szerint 2,5 milli\u00e1rd doll\u00e1rt k\u00f6ltenek az \u00d6b\u00f6l ment\u00e9n a k\u00f6vetkez\u0151 egy\u2013k\u00e9t \u00e9vben. Most adtak \u00e1t nagy logisztikai k\u00f6zpontot Rom\u00e1ni\u00e1ban, ahonnan v\u00e1rhat\u00f3an az eg\u00e9sz itteni r\u00e9gi\u00f3t akarj\u00e1k majd ell\u00e1tni.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tekertek a hanger\u0151n<br>ATrendyolt 15 \u00e9ve alap\u00edtott\u00e1k, de csak 2024-ben indult el a r\u00e9gi\u00f3nkban, az\u00f3ta itthon is egyre n\u00e9pszer\u0171bb a t\u00f6bbi, glob\u00e1lis piact\u00e9r\u00f3ri\u00e1s mellett. Magukr\u00f3l azt kommunik\u00e1lj\u00e1k, hogy 35 orsz\u00e1gban akt\u00edvak, \u00e9s m\u00e9g t\u00f6bben el\u00e9rhet\u0151k. T\u00f6bb mint 40 milli\u00f3 v\u00e1s\u00e1rl\u00f3juk \u00e9s mintegy 250 ezer elad\u00f3juk van a platformon, t\u00f6bb mint 1,5 milli\u00e1rd term\u00e9kkel vil\u00e1gm\u00e1rk\u00e1kt\u00f3l vagy saj\u00e1t m\u00e1rka alatt. Forgalmi becsl\u00e9s eddig nem sz\u00fcletett a Trendyol magyarorsz\u00e1gi m\u0171k\u00f6d\u00e9s\u00e9r\u0151l, de nem szok\u00e1s (m\u00e9g) a Temu szintj\u00e9n emlegetni.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><mark style=\"background-color:#9b51e0\" class=\"has-inline-color has-white-color\">Tov\u00e1bb a cikkre:<\/mark> <a href=\"https:\/\/www.forbes.hu\/uzlet\/trendyol-index-growww-digital\/\" target=\"_blank\" rel=\"noreferrer noopener\">forbes.hu<\/a> (Vaszk\u00f3 Iv\u00e1n) \u00e9s <a href=\"https:\/\/www.trendyol.com\/hu\" target=\"_blank\" rel=\"noreferrer noopener\">Trendyol<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Temu-hat\u00e1s \u00faj fejezete: a Trendyol m\u00e1r itt van, \u00e9s ha a divatn\u00e1l nem \u00e1ll meg, neh\u00e9z id\u0151k j\u00f6hetnek a&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4388,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-4387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-kereskedelem"],"_links":{"self":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/4387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4387"}],"version-history":[{"count":5,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/4387\/revisions"}],"predecessor-version":[{"id":4602,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/4387\/revisions\/4602"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/media\/4388"}],"wp:attachment":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}