{"id":5087,"date":"2025-12-02T19:45:47","date_gmt":"2025-12-02T17:45:47","guid":{"rendered":"https:\/\/digitalnews.hu\/?p=5087"},"modified":"2025-12-02T19:48:07","modified_gmt":"2025-12-02T17:48:07","slug":"egyre-nagyobb-szerephez-jut-az-amazon-ai-chatbotja","status":"publish","type":"post","link":"https:\/\/digitalnews.hu\/?p=5087","title":{"rendered":"Egyre nagyobb szerephez jut az Amazon AI-chatbotja"},"content":{"rendered":"\n<p>Felm\u00e9r\u00e9sek szerint az AI-chatbotokat haszn\u00e1l\u00f3 oldalak jobb konverzi\u00f3s r\u00e1t\u00e1val dolgoznak \u00e9s t\u00f6bb sikeres elad\u00e1ssal b\u00fcszk\u00e9lkedhetnek m\u00e9g az olyan kiemelt id\u0151szakokban is, mint a Black Friday akci\u00f3k napjai.<br>Egyre t\u00f6bben haszn\u00e1lj\u00e1k az Amazon chatbotj\u00e1t, a Rufust, ami seg\u00edti a sikeres elad\u00e1sok l\u00e9trej\u00f6tt\u00e9t is \u2013 der\u00fcl ki a Sensor Tower adataib\u00f3l.<\/p>\n\n\n\n<p>Az Egyes\u00fclt \u00c1llamokban a Black Friday id\u0151szaka alatt \u2013 az el\u0151z\u0151 30 naphoz viszony\u00edtva \u2013 az Amazonon 100 sz\u00e1zal\u00e9kkal n\u0151ttek az elad\u00e1sok, m\u00edg a Rufust nem haszn\u00e1l\u00f3 platformok eset\u00e9ben mind\u00f6ssze 20 sz\u00e1zal\u00e9kos n\u00f6veked\u00e9s volt megfigyelhet\u0151.<\/p>\n\n\n\n<p>Ezzel egy\u00fctt az is kider\u00fclt, hogy a Rufus chatbotot haszn\u00e1l\u00f3 oldalak l\u00e1togatotts\u00e1ga 35 sz\u00e1zal\u00e9kkal n\u0151tt, m\u00edg a t\u00f6bbi oldal eset\u00e9ben \u00e1tlagosan 20 sz\u00e1zal\u00e9kos n\u00f6veked\u00e9s volt tapasztalhat\u00f3.<\/p>\n\n\n\n<p>A Rufus m\u00e9g 2024-ben v\u00e1lt el\u00e9rhet\u0151v\u00e9 a sz\u00e9lesebb k\u00f6z\u00f6ns\u00e9g r\u00e9sz\u00e9re az Egyes\u00fclt \u00c1llamokban, c\u00e9lja pedig, hogy g\u00f6rd\u00fcl\u00e9kenyebb\u00e9 tegye a v\u00e1s\u00e1rl\u00e1st \u00e9s megk\u00f6nny\u00edtse a term\u00e9kek megismer\u00e9s\u00e9t \u2013 hasonl\u00f3an a ChatGPT chatbotj\u00e1hoz, amely a Shopify k\u00edn\u00e1lat\u00e1b\u00f3l ad aj\u00e1nl\u00e1sokat.<\/p>\n\n\n\n<p>Az \u00fcnnepi id\u0151szakhoz k\u00f6zeledve egyre ink\u00e1bb az l\u00e1that\u00f3, hogy a web\u00e1ruh\u00e1zak nyitnak az AI-eszk\u00f6z\u00f6k fel\u00e9, hogy versenyk\u00e9pesek maradjanak az olyan e-kereskedelmi v\u00e1llalatok mellett, mint a Shopify.<\/p>\n\n\n\n<p><mark style=\"background-color:#9b51e0\" class=\"has-inline-color has-white-color\">Tov\u00e1bb a cikkre:<\/mark> <a href=\"https:\/\/mediafuture.hu\/content\/2025\/12\/02\/amazon-chatbot-rufus-2025-black-friday\/\" target=\"_blank\" rel=\"noreferrer noopener\">mediafuture.hu<\/a> (G\u00e1bor B\u00e1lint)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Felm\u00e9r\u00e9sek szerint az AI-chatbotokat haszn\u00e1l\u00f3 oldalak jobb konverzi\u00f3s r\u00e1t\u00e1val dolgoznak \u00e9s t\u00f6bb sikeres elad\u00e1ssal b\u00fcszk\u00e9lkedhetnek m\u00e9g az olyan kiemelt id\u0151szakokban&hellip;<\/p>\n","protected":false},"author":1,"featured_media":5091,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-5087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-kereskedelem"],"_links":{"self":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/5087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5087"}],"version-history":[{"count":2,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/5087\/revisions"}],"predecessor-version":[{"id":5090,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/5087\/revisions\/5090"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/media\/5091"}],"wp:attachment":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}