{"id":9175,"date":"2026-07-12T12:25:38","date_gmt":"2026-07-12T10:25:38","guid":{"rendered":"https:\/\/digitalnews.hu\/?p=9175"},"modified":"2026-07-12T12:25:38","modified_gmt":"2026-07-12T10:25:38","slug":"a-vinted-csatlakozik-az-uj-europai-hirdetesi-piachoz","status":"publish","type":"post","link":"https:\/\/digitalnews.hu\/?p=9175","title":{"rendered":"A Vinted csatlakozik az \u00faj eur\u00f3pai hirdet\u00e9si piachoz"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">A Vinted az <a href=\"https:\/\/www.mediamarketplace.eu\/\" target=\"_blank\" rel=\"noreferrer noopener\">European Media Marketplace<\/a> t\u00e1rsalap\u00edt\u00f3ja, amely egy \u00faj partners\u00e9g a m\u00e9dia, a telekommunik\u00e1ci\u00f3, a kiskereskedelem \u00e9s a hirdet\u00e9stechnol\u00f3giai szektor szerepl\u0151i k\u00f6z\u00f6tt, \u00e9s \u00f6t orsz\u00e1gban indul.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>V\u00e1lasz a m\u00e9diav\u00e1s\u00e1rl\u00e1s sz\u00e9tt\u00f6redezetts\u00e9g\u00e9re<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Az \u00faj rekl\u00e1mkoal\u00edci\u00f3 j\u00falius 7-\u00e9n indult a k\u00f6vetkez\u0151 alap\u00edt\u00f3kkal: T Advertising Solutions, Equativ, Experian, Lastminute.com, Leboncoin \u00e9s Kleinanzeigen, Orange Advertising, Vinted, Virgin Media O2 \u00e9s Vodafone. A platform kezdetben az Egyes\u00fclt Kir\u00e1lys\u00e1gra, Franciaorsz\u00e1gra, N\u00e9metorsz\u00e1gra, Spanyolorsz\u00e1gra \u00e9s Olaszorsz\u00e1gra fog \u00f6sszpontos\u00edtani. M\u00e1s piacok k\u00e9s\u0151bb k\u00f6vethetik a p\u00e9ld\u00e1t. Az els\u0151 kamp\u00e1nyok szeptemberben indulnak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Saj\u00e1t nyilatkozatai szerint az Eur\u00f3pai M\u00e9diapiac c\u00e9lja, hogy kezelje a m\u00e9diav\u00e1s\u00e1rl\u00e1s sz\u00e9tt\u00f6redezetts\u00e9g\u00e9t, \u00e9s lehet\u0151v\u00e9 tegye a hirdet\u0151k sz\u00e1m\u00e1ra, hogy kamp\u00e1nyokat futtassanak okost\u00e9v\u00e9n, vide\u00f3n, displayen, nat\u00edv hirdet\u00e9seken \u00e9s kiskereskedelmi m\u00e9di\u00e1ban. Ezzel a kezdem\u00e9nyez\u00e9s alternat\u00edv\u00e1t k\u00edv\u00e1n k\u00edn\u00e1lni a z\u00e1rt hirdet\u00e9si \u00f6kosziszt\u00e9m\u00e1kkal szemben. A m\u00e9diav\u00e1llalatok megtartj\u00e1k az ir\u00e1ny\u00edt\u00e1st saj\u00e1t k\u00e9szlet\u00fck, adataik \u00e9s kereskedelmi strat\u00e9gi\u00e1juk felett, m\u00edg a hirdet\u0151k k\u00f6nnyebben \u00e1ll\u00edthatnak be kamp\u00e1nyokat, vil\u00e1gosabb jelent\u00e9seket kaphatnak, \u00e9s jobb eredm\u00e9nyeket \u00e9rhetnek el.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eNaponta emberek milli\u00f3i haszn\u00e1lj\u00e1k a Vintedet 25 eur\u00f3pai piacon haszn\u00e1lt divat- \u00e9s fogyaszt\u00e1si cikkek v\u00e1s\u00e1rl\u00e1s\u00e1ra \u00e9s elad\u00e1s\u00e1ra. Ez egyed\u00fcl\u00e1ll\u00f3 meg\u00e9rt\u00e9st biztos\u00edt sz\u00e1munkra tagjainkr\u00f3l \u00e9s ig\u00e9nyeikr\u0151l Eur\u00f3pa-szerte\u201d \u2013 mondja Satya Vinnakota, a Vinted rekl\u00e1m\u00fczlet\u00e1g\u00e1nak igazgat\u00f3ja. \u201eAz\u00e1ltal, hogy alap\u00edt\u00f3 partnerk\u00e9nt csatlakoztunk az European Media Marketplace-hez, ezt az inform\u00e1ci\u00f3t m\u00e9rhet\u0151, \u00e1tl\u00e1that\u00f3 \u00e9rt\u00e9kk\u00e9 alak\u00edthatjuk a m\u00e1rk\u00e1k sz\u00e1m\u00e1ra, mik\u00f6zben tagjaink adatait saj\u00e1t ir\u00e1ny\u00edt\u00e1sunk alatt tartjuk.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><mark style=\"background-color:#9b51e0\" class=\"has-inline-color has-white-color\">Tov\u00e1bb a cikkre:<\/mark> <a href=\"https:\/\/www.retaildetail.eu\/news\/general\/vinted-enters-the-european-classifieds-market\/\" target=\"_blank\" rel=\"noreferrer noopener\">retaildetail.eu<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Vinted az European Media Marketplace t\u00e1rsalap\u00edt\u00f3ja, amely egy \u00faj partners\u00e9g a m\u00e9dia, a telekommunik\u00e1ci\u00f3, a kiskereskedelem \u00e9s a hirdet\u00e9stechnol\u00f3giai&hellip;<\/p>\n","protected":false},"author":1,"featured_media":9176,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54],"tags":[],"class_list":["post-9175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-kereskedelem"],"_links":{"self":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/9175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9175"}],"version-history":[{"count":1,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/9175\/revisions"}],"predecessor-version":[{"id":9177,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/posts\/9175\/revisions\/9177"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=\/wp\/v2\/media\/9176"}],"wp:attachment":[{"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalnews.hu\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}